Monday, July 15, 2013

Topsight > Join me at the August UXPA Austin meeting

In Austin? Come to the August UXPA Austin meeting on Tuesday, August 6. I'll be discussing how to get to topsight via—of course—my book Topsight

Here's the event description, courtesy of the Austin UXPA Facebook page:
Getting to Topsight
Topsight — the overall understanding of the big picture — is hard to achieve in organizations. There’s too much going on, too many moving pieces. But without topsight, we have a hard time figuring out how information circulates, where it gets stuck, and how we can get it unstuck.
Topsight is hard to get — but you can get it. I know: I’ve been instilling topsight into various organizations for the past 15 years. Along the way, I’ve developed an approach in which I gather clues, confirm details, model social interactions and use all of these to systematically achieve topsight.
In this presentation, I'll overview the Topsight approach and discuss how UX practitioners can use it to better understand user requirements. 
Clay has written three books on the subject. His latest is Topsight: A Guide to Studying, Diagnosing, and Fixing Information Flow in Organizations (Amazon CreateSpace, 2013), which distills 15 years' worth of insights into a methodology for understanding how organizations circulate information.

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